The team at Mucca design brings us this excellent brand for Pastis. It’s traditional, Americana with primary colors and simple typography. It leaves you nostalgic and compliments the entire experience.

(more…)

Jet, a restaurant and bar concept, has a solid brand marked by one color: Black, Jet Black. The logo is a script typeface that looks custom supported by bright white condensed sans-serif font layouts. The combination is bold, strong and simple. It’s very clean and makes a statement. Designed by Paperview.

(more…)

The branding for Costa Nueva screams retro/art deco style experience with clean, crisp food. The designs pull in this old school, beach town kind of feel. Excellent, interesting typography and a bright color palette add notes of vibrancy. Well done by Savvy Studio.

(more…)

The brand identity for Provence, a bakery and cafe designed by Chew Li Juan, is bright, airy and soft. It conveys a warm experience with its use of light blue and yellow. The typography is strong, simple but compliments the illustration of the brand mark perfectly.

(more…)

Not every project we work on sees us on the ground level building a restaurant’s brand from scratch. A lot of restaurant brand experiences are already underway when we’re engaged. In those instances we’re tasks with building upon an existing brand to grow it effectively. Such is the case with Three Sheets in Atlanta, Georgia.

(more…)

The brand for Pitfire Pizza, by Bestor Architecture, has a rough meets vibrant approach. The interiors and graphic elements all have a distressed look about them, but this is livened up with bright, strong colors. The typography in the logo is strong and the overarching design elements create the expectation the experience delivers.

(more…)

The brand for Minna Tomei Asian Kitchen breaks the boring, expected design conventions found in Asian restaurants. This restaurant looks like a top notch experience from soup to nuts. From the use of a deep orange, beiges and blacks, to the simple typography, Minna Tomei’s restaurant brand is well thought out and tied up. I especially love the custom apron designs. Designed by Koniak.

(more…)

The design for My Burger is modern and clean with a touch of campy, whimsy illustrations. It reminds me tremendously of Yeah! Burger and Tad Carpenter’s work. The interior has more going on that sets it a part from Yeah! though. Designed by Fame, My Burger is another great example of new burger concepts that push the boundaries of restaurant experiences.

(more…)

The Loading Dock is an great little food experience in Brookly, NY designed by Working Assembly. The brand has a southern California kind of style about it with strong typography and a soft, warm color palette that evoke the feelings of heat and ocean. Great color palette and great use of typography tie this restaurant brand up tight.

(more…)

Not to be confused with the other FIG Restaurant I blogged about awhile back, this one is designed by Love & War. The identity for FIG s strong with black, red and white as the primary color palette.  This allows the imagery and the design to speak, and build the brand’s visual message. The ads, website and other touch points all support a message of simple, fresh food with great flavor.

(more…)