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Apr
28
UPDATE // This work has just been featured on renowned packaging design website, The Die Line
When we were approached by the mom’s at 5th Avenue Salon in Carlisle, Pennsylvania, we were ready for a challenge. Like many salons, 5th Avenue wanted to put out a hair care line, but didn’t know where to start. Vigor’s unique approach to branding, strategy and positioning garnered the intelligence needed to develop a position, naming and design.
Packaging design for hair care line focused on mothers.
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