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Restaurant Brand Review: Wild Truffle
Wild Truffle is a new spin on a pizzeria/wine bar designed by Ian Law of HaHaPress in Chicago, Illinois. I’m especially taken by this identity because of the attention to details in its execution. IE: The pizza box, wine bottles and stationery. The all not only carry the logo, but the accentuate it nicely and extend the brand vibe. Well done. Here’s his explanation:
A restaurant that serves artisan pizza’s, needed a rebrand. The logo had to have a handcrafted and upscale feel to tie in with the restaurant’s atmosphere and food. The result was a logo with a shape that reflects the form of the artisan pizzas. Other work completed during the rebrand included a website, menus, and packaging guidelines.
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This entry was written by Joseph Szala, posted on March 11, 2011 at 10:59am, filed under Restaurant Branding Reviews and tagged ,bar branding, branding, chicago branding, chicago design, food, pizzeria branding, pizzeria design pizzeria branding, restaurant branding, restaurant design, restaurants, wine bar branding, wine bar design. Bookmark the permalink. Follow any comments here with the RSS feed for this post. Post a comment or leave a trackback: Trackback URL.
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